Larry C. Baker, Director of the International Patient Program at UC San Diego Health System will speak at the upcoming 8th World Medical Tourism & Global Healthcare Congress taking place September 27 – 30 in Orlando, Florida. Larry will be one of many great speakers at the conference.
He has developed an understanding of the Mexican consumer from his time living in Guadalajara, Monterrey and Mexicali, Mexico. While living in Monterrey, he had the opportunity to participate in an exchange program between Monterrey Technical Institute (ITESM) in their MBA program. He worked as an account executive in the Sales Department with AT&T while in Monterrey. His territory consisted of Northern Mexican states of Nuevo Leon, Coahuila, Chihuahua and Sonora where he sold telecom services such as private lines, packet switching, frame relay and ISDN to name a few. Furthermore, he developed a training manual (in Spanish), which was used to train AT&T’s distributors in Mexico.
After returning to the U.S., Mr. Baker worked as a Regional Sales Manager for Microcom Technologies in Latin America, with a sales area covering Mexico, Central and South America, as well as the Caribbean.
Currently, Mr. Baker serves as the Director of the International Patient Program at UC San Diego Health System. He is tasked with promoting UC San Diego’s world-class hospital system and the San Diego region as medical tourism destination.
Larry is frequently sought out as a consultant for individuals and companies that wish to establish themselves in Mexico and Latin America and has done consulting work for some notable institutions such as CINTAS Corporation, the Mexican National Chamber of Commerce (CANACINTRA) and the US Small Business Administration (SBA) at one of their Small Business Development Centers in El Centro, CA as the Director of the center.